AGORA 2030 (I) - Expert survey on technological advances and their potential impact on corporate and marketing communication.
- • Overview and rationale of the study • Specific technological advances • Overall methodology of this foresight study • Results of the international expert survey • Reflection workshop on survey results
Author: | Castulus KoloORCiD, Florian HaumerORCiD |
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Parent Title (English): | Macromedia Study Report |
Series (Serial Number): | Macromedia Study Reports (1) |
Document Type: | Working Paper |
Language: | English |
Year of Completion: | 2019 |
Date of first Publication: | 2021/07/09 |
Release Date: | 2021/07/09 |
Tag: | Technology and Communication |
GND Keyword: | Technologie; Kommunikation |
Volume: | 2019 |
Page Number: | 38 |
First Page: | 2 |
Last Page: | 36 |
DDC classes: | 300 Sozialwissenschaften / 330 Wirtschaft |
Licence (German): | Creative Commons - CC BY-NC-ND - Namensnennung - Nicht kommerziell - Keine Bearbeitungen 4.0 International |